presentations

UHpresentation
April 2014 – University of Houston Doctoral Symposium

REFEREED CONFERENCE PRESENTATIONS (* denotes presenter)

“Going Between Worlds: Exploring the Relationships between Service Cultural Worlds, Consumer Cultural Worlds, and Societal Well-being,” 2015 Marketing & Public Policy Conference, Washington, D.C., Laurel Anderson and *Daniele Mathras (session co-chairs).

“Consumers with Stars in their Eyes: The Influence of Celebrity Product Placement on Brand Perceptions and Behaviors,” 2015 Society for Consumer Psychology Conference, Phoenix, AZ. Adriana Samper, *Daniele Mathras, Andrea C. Morales, and Freeman Wu.

“The Effects of Consumer Vulnerability on Service Evaluations and Well-being Outcomes,” 2014 Marketing & Public Policy Conference, Boston, MA. Laurel Anderson, *Daniele Mathras, Richard J. Caselli, M.D., and Denise M. Kennedy.

“Transformative Service Research: Going Between Cultural Worlds Framework,” 2014 Marketing & Public Policy Conference, Boston, MA. *Laurel Anderson, Daniele Mathras, Amy L. Ostrom, and Mary Jo Bitner.

“The Effects of Consumer Vulnerability on Service Evaluations and Well-being Outcomes,” 2013 Association for Consumer Research Conference, Chicago, IL. Laurel Anderson, Daniele Mathras,* Richard J. Caselli, M.D., and Denise M. Kennedy.

“Green Confessions: The Influence of Religiosity on Pro-Environmental Compensatory Consumption,” 2013 Association for Consumer Research Conference, Chicago, IL, working paper session, *Daniele Mathras, Naomi Mandel, and Adam B. Cohen.

“Surrounded by Services: New Lenses for Examining the Influence of Services on Well-being,” 2013 QUIS Conference (International Research Symposium on Service Excellence in Management), Karlstad, Sweden. Laurel Anderson, *Daniele Mathras, Amy L. Ostrom, and Mary Jo Bitner.

“The Dynamics of Vulnerability: Well-being in Service Failure and Recovery,” 2012 American Marketing Association Summer Educators’ Conference, Chicago, IL. Laurel Anderson, *Daniele Mathras, Richard J. Caselli, M.D., and Denise M. Kennedy.

“Moral Budgeting: Domain-Specific Self-Regulation through Compensatory Consumption,” 2012 Society for Consumer Psychology Conference, Las Vegas, NV, working paper session. *Daniele Mathras, Naomi Mandel, Andrea C. Morales.

 

INVITED PRESENTATIONS (*denotes presenter)

“The Effects of Consumer Vulnerability on Service Evaluations and Well-being Outcomes,” Laurel Anderson, *Daniele Mathras, Richard J. Caselli, M.D., and Denise M. Kennedy. Presented at the Mayo Clinic Patient Experience Committee meeting, Scottsdale, AZ (June 2014).

“Green Confessions: The Moderating Influence of Religiosity on Pro-environmental Compensatory Consumption,” *Daniele Mathras, Naomi Mandel, and Adam B. Cohen. Presented at the 31st Annual University of Houston Marketing Doctoral Symposium, Houston, TX (April 2013).